Google Maps Leads Extractor: $5/1000 vs ZoomInfo

Direct Answer: What Does Google Maps Leads Extractor Do?

Google Maps Leads Extractor is an Apify actor that pulls structured business data from Google Maps search results, giving you name, address, phone, website, ratings, reviews count, category, and hours for every business listing in any location, at $5 per 1,000 results.

Instead of copying business details by hand from Google Maps searches, you run this actor with a keyword and city, and it returns a clean, downloadable dataset in minutes. No browser automation setup. No coding required. No monthly software subscription.

The actor is available at: https://apify.com/tugelbay/google-maps-leads. For comparison with official APIs, see the Google Maps Platform documentation.

What Data Fields You Get

Every record returned by the Google Maps Leads Extractor includes the following fields:

Field	Example Value
Business name	Almaty Digital Agency
Full address	15 Abay Ave, Almaty, Kazakhstan
Phone number	+7 727 123 4567
Website URL	https://example.com
Star rating	4.7
Total reviews count	312
Business category	Digital Marketing Agency
Opening hours	Mon-Fri 9:00-18:00
Google Maps URL	maps.google.com/.
Email (if publicly listed)	info@example.com

The dataset exports as JSON, CSV, or Excel. You can push results directly to Google Sheets via Apify integration, connect to a CRM via webhook, or download the file and import into any tool.

Email is extracted only when the business has listed it on their Google Maps profile or linked website. This is public information, not scraped from private sources.

What ZoomInfo, Apollo, and Hunter.io Actually Cost

Before comparing tools, here is the honest pricing picture:

Tool	Monthly Cost	Records Included	Cost per 1,000 Records
ZoomInfo	$500-$1,500+	~1,000-5,000 exports	$100-$500
Apollo.io	$99-$399	1,000-10,000 exports	$10-$99
Hunter.io	$49-$149	500-5,000 searches	$10-$98
LinkedIn Sales Navigator	$99-$149	Manual	Not scalable
Google Maps Leads Extractor	Pay per use	Unlimited	$5

Per HubSpot’s B2B sales research, ZoomInfo targets enterprise buyers who need verified phone numbers, direct dials, and firmographic data on named contacts. It is a strong product, but you are paying for enrichment, intent signals, and sales intelligence layers, not raw business directory data.

If your workflow is “find businesses in this city or industry, get their contact details, and reach out,” you do not need ZoomInfo. You need a Google Maps scraper and a cold email tool.

Apollo and Hunter.io are closer competitors for SMBs, but they are still subscription-based tools with monthly seat costs. When you only need data for one campaign or one market, paying $99-$399 monthly for a subscription you use once makes no sense.

How to Run Google Maps Leads Extractor

You do not need to write any code. The full workflow takes under five minutes:

Step 1: Create a free Apify account

Go to apify.com and sign up. The free plan gives you $5 in monthly credits, enough to test the actor with a small dataset.

Step 2: Open the actor

Navigate to https://apify.com/tugelbay/google-maps-leads and click “Try for free.”

Step 3: Set your search parameters

The actor takes a simple search query, the same format you would type into Google Maps yourself:

Search query: digital marketing agency
Location: New York, NY
Maximum results: 500

You can run multiple searches in one batch. For example, scrape “accounting firms” across ten cities simultaneously.

Step 4: Run and download

Click Start. Depending on result count, the run completes in 2-10 minutes. Download the dataset as CSV or connect it directly to Google Sheets.

Step 5: Filter and enrich

Use the exported CSV to filter by rating (e.g., only businesses above 4.0 stars), by review count, or by whether a website is present. Import into your CRM, email tool, or outreach sequence.

For a broader overview of what Apify can do beyond lead generation, see Apify in 2026: The Web Scraping Platform Marketers Actually Need. This pairs well with B2B sales strategies and lead generation best practices to convert extracted lists into actual deals. For deeper context on B2B prospecting, see HubSpot’s B2B sales research and also local SEO tools for agency workflows.

Pricing: What $5 Per 1,000 Results Actually Means

The actor runs on Apify’s Pay Per Event (PPE) billing model. You pay $5 per 1,000 business records extracted.

Concrete examples:

500 restaurants in Chicago = $2.50
1,000 accountants across the US = $5.00
5,000 dental clinics in the UK = $25.00
10,000 contractors in Texas = $50.00

Apify charges for compute time, not just records, so very large runs may cost slightly more depending on how much processing the actor needs. In practice, the per-record cost stays close to the $5/1,000 baseline for typical searches.

Compare that to buying a list from a B2B data vendor: you might pay $0.10-$0.50 per verified record, or $100-$500 per 1,000. The savings compound quickly when your prospecting volume scales.

There are no monthly minimums. You can run one extraction for a client project, pay $5, and not touch the actor again for three months.

Who Is This For

B2B Sales Teams and SDRs

If you prospect into local or regional businesses, restaurants, contractors, clinics, agencies, law firms, or any business category with a Google Maps presence, this tool replaces hours of manual research. Build territory lists, identify businesses missing a website, or find prospects in underserved markets before competitors do.

Local SEO Agencies

Agencies doing local SEO need to audit the competitive landscape in every new market they enter. Extract all businesses in a niche across a city, check their ratings and review counts, and identify who is winning and who is vulnerable. This is the kind of audit that used to take a junior team member two days to compile manually.

You can also use this for client prospecting. Pull every business in your target verticals without websites or with fewer than 50 Google reviews. Those are warm leads who clearly need SEO help.

Market Researchers

Academic researchers, consultants, and analysts studying specific industries or geographies can pull structured datasets without relying on expensive data providers. A researcher mapping the dental clinic landscape in a mid-sized city can extract 200 records in minutes rather than building a scraper or submitting an enterprise data request.

Recruiters

Sourcing companies in specific sectors for executive placements or bulk recruiting campaigns is faster when you can generate a structured list of employers in a niche and location. Pair the extracted website and phone data with LinkedIn lookups to build a company target list.

Entrepreneurs Doing Market Validation

Before launching a local service or SaaS product targeting a specific vertical, you want to know how many potential customers exist in your target market. Google Maps Leads Extractor gives you a market size estimate in minutes: run the search for your target business type and count the results across your target geography.

What Google Maps Leads Extractor Does Not Do

Being honest about limitations avoids wasted time:

It does not provide verified personal contact data. You get business-level information. Direct email addresses for named individuals, personal mobile numbers, and LinkedIn profiles are not included unless they appear publicly on the business’s own Google Maps listing.

It does not include intent signals. ZoomInfo and Apollo sell purchasing intent data, signals that a company is actively researching your category. Google Maps data is static directory information with no intent layer.

It does not update automatically. Data is extracted at the time you run the actor. Business details on Google Maps change: phone numbers, hours, and websites get updated. For time-sensitive outreach, run fresh extractions rather than relying on an old export.

It is limited to businesses with a Google Maps presence. Businesses without a Google Business Profile listing will not appear. This is not a limitation in practice for most B2B prospecting use cases, as the vast majority of local businesses maintain a Google presence.

Google Maps vs ZoomInfo vs Apollo vs Hunter.io: Full Comparison

Feature	Google Maps Leads Extractor	ZoomInfo	Apollo.io	Hunter.io
Pricing model	Pay per use	Monthly subscription	Monthly subscription	Monthly subscription
Cost per 1,000 records	$5	$100-$500	$10-$99	$10-$98
Business directory data	Yes	Yes	Yes	No
Named contact emails	No	Yes	Yes	Yes (domain-based)
Phone numbers	Business lines	Direct dials	Business lines	No
Google Maps coverage	Full	Partial	Partial	No
Location-based filtering	Yes	Yes	Limited	No
Rating and review data	Yes	No	No	No
Opening hours	Yes	No	No	No
No monthly minimum	Yes	No	No	No
Setup time	5 minutes	Days (sales process)	1 hour	1 hour

The tools serve different buyer profiles. ZoomInfo and Apollo are built for enterprise and mid-market sales teams who need individual contact data, CRM integrations, and verified direct dials. Google Maps Leads Extractor is for anyone who needs business-level data fast, without a monthly commitment.

Running Your First Extraction: A Practical Example

Here is a real workflow for a local SEO agency prospecting for new clients:

Goal: Find restaurants in Denver with fewer than 100 reviews and no website listed.

Open the actor at https://apify.com/tugelbay/google-maps-leads
Set query: restaurant, location: Denver, Colorado, results: 1000
Run the actor (approximately $5 cost, 5-8 minute runtime)
Download the CSV
Filter: website column is blank, reviews count is under 100, rating is between 3.5 and 4.5
The filtered list represents restaurants struggling with online presence, and who are prime candidates for local SEO services

You now have a segmented prospect list with name, address, and phone number ready for outreach. The entire workflow costs $5 and takes under fifteen minutes.

Final Assessment

Google Maps Leads Extractor fills a specific gap that expensive B2B data tools do not address well: fast, cheap, high-volume extraction of local business data with geographic precision.

For enterprise sales teams who need verified personal contacts and intent data, ZoomInfo and Apollo remain the right tools. But for agencies, SDRs, consultants, researchers, and entrepreneurs who need business directory data without a monthly subscription, this actor delivers the same core data at a fraction of the price.

At $5 per 1,000 records with no monthly minimum, the cost-per-lead calculation is hard to argue with.

Run the actor: https://apify.com/tugelbay/google-maps-leads

FAQ

How accurate are the phone numbers from Google Maps?

Google Maps phone numbers are 90-95% accurate because businesses update their own listings. We recommend verification via SMS or call before mass outreach. Outdated numbers appear occasionally as businesses change lines. The accuracy varies by region: well-established businesses in major metro areas tend to have current numbers, while newer businesses or rural locations may have stale contact info. Always do a small test batch before launching a large campaign.

Can I use this data for cold calling and outreach?

Yes. Google Maps publishes business phone numbers specifically for customer inquiries. Cold calling and email outreach to business lines is standard practice and fully compliant. Businesses expect to be contacted at these numbers. For SMS outreach, verify the number with a test message first. For email outreach, pair phone numbers with email lookups to build a multi-touch sequence. Many B2B teams find phone first, then email follow-up, converts better than email alone.

Do I get personal email addresses?

Only if the business has listed an email on their Google Maps profile. This is optional for businesses. The actor captures what’s publicly listed, nothing more. To find personal emails for specific decision makers, use a secondary tool like Hunter.io or RocketReach against the business domain. This two-step approach (extract domain from Google Maps, then find emails on that domain) is faster than sourcing emails from scratch.

How often should I re-run extraction for fresh data?

For quarterly freshness, run every 90 days. For competitive markets, monthly or bi-weekly. Google Maps data updates continuously as businesses change phone numbers, hours, and other details. Build a scheduled extraction pipeline if you’re doing ongoing prospecting. Apify’s scheduler can auto-run monthly and append new results to your dataset, creating a continuous lead flow without manual effort.

Can I search by radius or specific location?

Yes. You can specify a city, region, or use geographic coordinates. The actor returns results geographically organized and sortable. You can also specify a radius from a specific address, which is useful for hyper-local prospecting. For example, find all restaurants within 2km of a specific intersection to identify competitors for a new location or to build a neighborhood-specific delivery route.

How do I handle non-responses after reaching out?

This is normal. A 2-5% response rate on cold outreach is typical. Segment results by quality: filter by rating, review count, and recent activity to prioritize more responsive prospects. Higher-rated businesses and those with recent reviews are usually more engaged. A business with 200+ reviews updated within the last 30 days is actively managing their listing and more likely to respond. Use these signals to build tiered outreach sequences rather than blasting all 1,000 leads at once.

Last verified: April 2026