The Dev-Marketer Log.
A collection of thoughts on bridging the gap between performance marketing and software engineering in the age of AI.
Perplexity AI Review 2026: Strengths, Weaknesses, Pros & Cons
Perplexity AI review 2026: strengths, weaknesses, pros and cons after daily use. Free vs Pro ($20/mo), accuracy, citations, and verdict vs Google and ChatGPT.
LinkedIn Marketing for B2B: Strategy and Ads
LinkedIn marketing strategy for B2B in 2026: organic content, personal brand vs company page, algorithm, ads, targeting, and measuring ROI.
Performance Marketing Agencies: Cost and Guide
What performance marketing agencies actually do, how their pricing works, red flags to avoid, and when hiring one beats building in-house.
Marketing Automation Consultant: Role and Cost
Marketing automation consultant explained: what they do, what they cost, when you need one vs a platform specialist, and how to evaluate candidates.
Marketing Audit: Find and Fix Problems (2026)
A practical marketing audit framework: what to review, which data to pull, how to prioritize findings, and what a real audit deliverable looks like.
Best Mailchimp Alternatives in 2026 Compared
Mailchimp alternatives: Brevo, MailerLite, ActiveCampaign, Klaviyo, and Kit compared. Real pricing at scale and which fits you.
SaaS Marketing Strategy in 2026: The Complete B2B Playbook
How SaaS marketing works in practice. AARRR funnel, PLG vs sales-led, pricing page optimization, key metrics, and free trial vs freemium decision framework.
LLM SEO: Optimize for Language Models (2026)
LLM SEO explained: how language models rank and cite content, what differs from traditional SEO, and tactics to get cited by AI.
Klaviyo vs Mailchimp (2026): Which Email Platform Wins?
Klaviyo vs Mailchimp compared: pricing at every list size, automation depth, e-commerce integrations, and a clear verdict.
Jasper AI Review 2026: Worth $49/Month?
Jasper AI review 2026: honest look at pricing, brand voice, output quality, and the real comparison vs writing directly in ChatGPT or Claude.
![Marketing Analytics That Actually Drive Revenue [B2B Framework 2026]](/_astro/marketing-analytics.5l8_9tpb_1Yvvyt.webp)
Marketing Analytics That Actually Drive Revenue [B2B Framework 2026]
B2B marketing analytics framework: descriptive, diagnostic, predictive. GA4 setup, attribution models, and metrics that drive revenue.
HubSpot Salesforce Integration: Setup Guide
How the native HubSpot-Salesforce connector works: setup steps, sync direction, field mapping, inclusion lists, and when to ditch native for third-party tools.
HubSpot Consulting: Costs and When to Hire
HubSpot consulting explained: what consultants do, partner tier differences, pricing benchmarks, and a clear DIY vs. hire decision framework.
![B2B Conversion Rate Optimization: 5 Fixes That Work [CRO 2026]](/_astro/conversion-rate-optimization.BTVyFQaH_Z1Akh9l.webp)
